UbuntuStudio/Artwork/NewBrand - Ubuntu Wiki

Source: https://wiki.ubuntu.com/UbuntuStudio/Artwork/NewBrand

NewBrand

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New Branding

In March 2022 Ubuntu Studio announced a logo refresh, with the changes incorporated on the 22.04 LTS Beta image.

This refreshed logo is the current Ubuntu Studio logo direction and should be treated as the baseline for new branding work.

Typography and Color Palette

Typography

  • Primary brand typeface: Ubuntu.
  • Historical logo guidance in this wiki explicitly references using the Ubuntu font for Ubuntu Studio logo work.

Reference: LogoRedesignV3

Color Palette

The commonly referenced Ubuntu Studio palette in artwork/website docs is:

  • Ubuntu Studio Blue (audio / primary): #009BF9
  • Ubuntu Studio Orange (graphics): #E27D15
  • Ubuntu Studio Purple (video): #574BBC
  • Ubuntu Studio Red (photography): #FF2D2D (with darker companion tones such as #AD1E1E and #B11212)

Additional UI guidance in related docs also references dark grey and very light grey as neutral background/foreground support colors.

References:

Current localized artwork assets in this repository:

Current mark-only banner preview:

Ubuntu Studio 2022 mark-only banner

Current horizontal wordmark preview:

Ubuntu Studio 2022 horizontal wordmark

Current stacked wordmark preview:

Ubuntu Studio 2022 stacked logo

Clone from Git

Clone the current logos using:

git clone https://code.launchpad.net/~ubuntustudio-art/ubuntustudio-artwork/+git/current-standard

Clone past and current artwork using:

git clone https://code.launchpad.net/~ubuntustudio-art/ubuntustudio-artwork


CategoryUbuntuStudio CategoryUbuntuStudioArtwork

UbuntuStudio/Artwork/NewBrand (last edited 2022-08-17 21:10:54 by rcheesley)